Logo Design Process

1) You Talk, We listen. via our online form give us the lowdown about what you need in a logo.

2) We Create.  We will make several new concepts based on the info you give us.

3) You review and give feedback via GoSheepdog.net our online project management software.

4) We revise any necessary aspects and send you the final files.

Stuff We Want To Know

Theme & Concept:
What is the over-arching theme of the logo?
By taking a creative look at the theme we create strong concepts.
The concept is an image or play on words that emphasizes the theme.

Style/Audience:
Who is the logo for?
What styles/trends speak to that audience?

Design Elements:
What design elements (fonts, colors, images, etc…) make up the styles or trends?

Placement:
Where will the Logo be used? A logo generally has a broad range of uses. Remember this when designing with color.

Customer’s Personal Tastes:
Ok, we know who pays the bills, “the customer is always right”…right.
Listen, we’ve been doing this for over 20 years and all we ask is that you show the work to those actually represented by the target audience. If you still have a mullet from the eighties or flannels from the 90′s that’s probably not you.  We promise to play nice, we will give you our opinion but in the end it’s your call.